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Cattlemen's Cowboy Rub, 27.25 oz - One 27.25 Ounce Container of Cowboy BBQ Rub with Hickory Smoke, Molasses and Coffee Flavor, Perfect for Brisket, Chicken or Beef

4.5 out of 5 stars 2,750 ratings
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Size: 27.25 Ounce (Pack of 1)
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Diet type
Brand Cattlemen's
Item Form Powder
Unit Count 27.25 Ounce
Number of Items 1
Specialty no msg, non gmo, natural, kosher

About this item

  • BOLD, SMOKY TASTE: Cattlemen’s Cowboy Rub delivers a bold flavor profile with a blend of hickory smoke, molasses and coffee, infusing your favorite BBQ dishes with an irresistibly robust taste
  • PREMIUM COWBOY BLEND: Made using premium ingredients, this versatile seasoning pairs well with steak, chicken, pork or ribs, especially when cooking low 'n slow; get the best performance out of quality BBQ rubs and spices for smoking
  • MADE FOR CHEFS: Crafted with food service in mind, this cowboy rub suits numerous dishes to deliver optimal performance and meet your flavor needs in the kitchen; pre-mixed blend offers consistent results
  • ENDLESS RECIPE USES: Versatile enough to be used as either a dry rub or to create signature sauces and marinades your friends and family will love; use on proteins, vegetables or other dishes
  • FEEL GOOD FLAVOR: Non-GMO Project Verified and kosher; contains no added MSG for flavor you can feel good about; serve grilled, smoked and seared recipes to all your guests without guilt

Competitively priced item

25 Ounce (Pack of 1)
4.3 out of 5 stars (1517)
$11.79 ($0.47/ounce)
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This item: Cattlemen's Cowboy Rub, 27.25 oz - One 27.25 Ounce Container of Cowboy BBQ Rub with Hickory Smoke, Molasses and Coffee Flavor, Perfect for Brisket, Chicken or Beef
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From the manufacturer

cattlemen's cowboy rub
cattlemen's cowboy rub
Cattlemen's cowboy rub
cattlemen's cowboy rub
Cattlemen's Smoky Base BBQ Sauce
Cattlemen's Carolina Tangy Gold BBQ Sauce
Cattlemen's Sweet & Bold BBQ Sauce
Cattlemen's Memphis Sweet BBQ Sauce
Cattlemen's Smokehouse Rub
Cattlemen's Chili Lime Rub
Customer Reviews
4.5 out of 5 stars 353
4.7 out of 5 stars 1,683
4.6 out of 5 stars 880
4.6 out of 5 stars 475
4.5 out of 5 stars 1,488
4.4 out of 5 stars 599
Price $15.82 $18.38 no data $13.12 no data $15.11
Size 1 Gallon 1 Gallon 1 Gallon 1 Gallon 25 Ounce 22.75 Ounce

Product Description

When you are looking for a way to add a bold, balanced flavor to your recipes, reach for Cattlemen's Cowboy Rub. This BBQ seasoning consistently delivers the unique flavor profiles that you and your customers have come to know and love. Made with premium ingredients, each 27.25-ounce container of cowboy seasoning has been crafted specifically with chefs in mind. Whether you're about to fire up the grill to make your signature steak or getting ready to mix up a batch of house-made sauce, McCormick's Cowboy Rub will deliver a burst of bold flavor in every bite. This cowboy rub contains a blend of hickory smoke, molasses, and coffee to create its rich, smoky impression. Its savory spices are coarsely ground to deliver plenty of visual appeal and an intense flavor profile in all your dishes. Because this seasoning is ready to use in either a dry or wet format, you can put its versatility to work in your kitchen in all kinds of inventive ways. For an unmistakably robust flavor, add a dash of cowboy seasoning as a stand-alone rub on chicken, beef, steak or brisket. You'll be able to lock in the flavors and create juicy, tender meats that are hard to resist. Cattlemen's BBQ rubs and spices for smoking also penetrate all kinds of vegetables, helping you craft savory sides and appetizers customers will crave. Along with complementing several different cooking methods, this legendary blend of spices also pairs well with Cattlemen's sauces. Whether you mix this cowboy seasoning in a Cattlemen's BBQ sauce or use it to create your own marinade, your recipes will take on a bold new finish. To ensure your customers experience premium flavor, each container of Cattlemen's Cowboy Rub is crafted without added MSG and is both kosher and non-GMO Project Verified. Experience the bold, natural ingredient profile for yourself today.

Product details

  • Product Dimensions ‏ : ‎ 2.65 x 3.75 x 8 inches; 1.85 Pounds
  • Item model number ‏ : ‎ 252
  • UPC ‏ : ‎ 041500010595
  • Manufacturer ‏ : ‎ McCormick & Company, Inc.
  • ASIN ‏ : ‎ B07XYNVRZ5
  • Country of Origin ‏ : ‎ USA
  • Units ‏ : ‎ 27.25 Ounce
  • Customer Reviews:
    4.5 out of 5 stars 2,750 ratings

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Cattlemen's Cowboy Rub, 27.25 oz - One 27.25 Ounce Container of Cowboy BBQ Rub with Hickory Smoke, Molasses and Coffee Flavor, Perfect for Brisket, Chicken or Beef
Cattlemen's Cowboy Rub, 27.25 oz - One 27.25 Ounce Container of Cowboy BBQ Rub with Hickory Smoke, Molasses and Coffee Flavor, Perfect for Brisket, Chicken or Beef
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BBQ BROS RUBS (Kansas City Style 5 LBS) - Barbecue Seasonings - BBQ Spices - Dry Rub- Handcrafted BBQ Rubs for Grilling, Cooking & Smoking - Use as a Meat Rub, Dry Marinade, Rib Rub & Meat Seasoning - Great on; Steak, Burgers, Meat, Chicken, Pork, Beef, Brisket & Seafood
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Price$15.11$15.11$17.99$14.99-14% $20.19
Typical:$23.52
$54.95
Price Per Unit$0.55 / ounce$0.66 / ounce$1.12 / ounce$1.54 / ounce$0.67 / ounce$0.69 / ounce
Delivery
Get it as soon as Wednesday, May 7
Get it as soon as Wednesday, May 7
Get it as soon as Wednesday, May 7
Get it as soon as Wednesday, May 7
Get it as soon as Wednesday, May 7
Get it as soon as Wednesday, May 7
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Important information

Ingredients

Spices

Directions

1.Preparation:Make sure your meat (brisket, chicken, beef, etc.) is clean and patted dry with paper towels. This helps the rub adhere better,2.Apply the Rub:Generously coat the meat with Cattlemen's Cowboy Rub. Rub it in with your hands, ensuring the entire surface is covered. You can use a light coat for a milder flavor or more for a stronger taste,3.Rest the Meat:Allow the meat to rest for at least 30 minutes to an hour, letting the rub marinate. For best results, you can refrigerate it for several hours or overnight,4.Cooking:Cook the meat as desired. Cattlemen’s Cowboy Rub works great with grilling, smoking, roasting, or baking. The hickory smoke and coffee flavor will infuse into the meat as it cooks,5.Serve and Enjoy:Once cooked, serve your flavorful, smoky, and slightly sweet meat and enjoy!

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Statements regarding dietary supplements have not been evaluated by the FDA and are not intended to diagnose, treat, cure, or prevent any disease or health condition.

Customer reviews

4.5 out of 5 stars
2,750 global ratings

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Customers say

Customers find the BBQ rub adds nice flavor to meat and works well for BBQ, with one customer noting it's particularly good on pork. The product receives positive feedback for its quality, smell, and value for money. However, several customers find it too salty, and some mention it's too hot to enjoy.

AI-generated from the text of customer reviews

97 customers mention "Flavor"70 positive27 negative

Customers enjoy the BBQ rub's flavor, finding it adds nice seasoning to meat, with one customer specifically mentioning it works well for jerky.

"Excellent flavor good very good quality good value for the money excellent" Read more

"...Then you will appreciate the full flavor of this rub. I do alot of stovetop dutch oven chicken with rubs and I also smoke meat on weekends...." Read more

"the flavor is great on steak and chicken, haven't tried on seafood. But it can get a little cakey when rubbing down the protein...." Read more

"...The taste is nothing special, it's alright but not a wow by any means. I don't recommend it." Read more

50 customers mention "Quality"47 positive3 negative

Customers find the BBQ rub to be of good quality, with one customer noting it works particularly well on pork.

"Excellent flavor good very good quality good value for the money excellent" Read more

"...Low and Slow on my pellet grill. If this passed my pinky test, it is a good rub! Cannot wait to try it on an all day smoked Tri-Tip!" Read more

"Decent rub, not the best but ok. I paid 15 not too long ago, now it's 37? That's insane for this rub...." Read more

"love this on all day ribs" Read more

11 customers mention "Value for money"11 positive0 negative

Customers find the BBQ rub to be good value for money.

"Excellent flavor good very good quality good value for the money excellent" Read more

"...Easy to use and worth every penny. ‘Paint’ meat with mustard and rub the cowboy rub on. We have never used one as good as this one." Read more

"...Overall, this rub is a good buy for the price." Read more

"...Smoked a turkey with it and it was top notch. Definitely worth the buy!" Read more

8 customers mention "Smell"6 positive2 negative

Customers enjoy the smell of the BBQ rub, with one mentioning it has a nice smoky flavor.

"...I do think it will be a good rub. The smell is very inviting. Will be a good grilling on chicken too" Read more

"...When done meat was falling off the bone! The aroma was yummy and it tasted delicous too! I highly recommrnd this Cowboy rub!!!😋😘..." Read more

"...Has an “All Spice” smell and taste. We used on ribs, chicken, shrimp and steaks multiple times gathering opinions from the family...." Read more

"Got this rub several months ago, moved and just opened it. The aroma was amazing!..." Read more

5 customers mention "Bq flavor"5 positive0 negative

Customers enjoy the BBQ flavor of this rub, with one mentioning it works well on brisket, chicken, and beef.

"Goes well on any meat taste is enhanced and is great at BBQ time." Read more

"It’s awesome on bbq" Read more

"Hands down the absolute best bbq rub I have used to date." Read more

"Great bbq rub..." Read more

13 customers mention "Saltiness"4 positive9 negative

Customers have mixed opinions about the seasoning's saltiness, with several finding it too salty.

"I didn’t think this had the best flavor, salty and smoke but that’s it" Read more

"...Due to the lack of MSG or high salt content, I can see why some would call it blah! Not the case if used the right way with a good meat match...." Read more

"...It's also quite salty. I tried to return it and of course even though it said it was able to be returned until February 9th...." Read more

"Bought this as chupacabra rub has gotten more expensive. To much salt. Pay the extra $5 and get the chuypacabra rub" Read more

4 customers mention "Heat level"0 positive4 negative

Customers find the seasoning too hot to enjoy.

"...Not salty or sweet, but has some hints of both. It also has a little heat. I couldn't really taste the smoke nor the coffee that much...." Read more

"...spice but I did ribs with this and my wife hated it and it was too hot for me. A rare miss by Cattlemen." Read more

"...Not cool." Read more

"...It's sweet, has a nutmeg or clove after flavor and burns Everytime I use it." Read more

Tasty!
5 out of 5 stars
Tasty!
Great flavor, nice bite, very good product!
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Top reviews from the United States

  • Reviewed in the United States on April 4, 2025
    Size: 27.25 Ounce (Pack of 1)Verified Purchase
    Excellent flavor good very good quality good value for the money excellent
  • Reviewed in the United States on November 13, 2020
    Size: 27.25 Ounce (Pack of 1)Verified Purchase
    Did the wet pinky taste test with this Cowboy rub. This is what I do with any new spice. If it has high salt content, you will taste it immediately. Read the ingredients with hickory smoke, coffee & molasses. Small amount of Sea Salt, sugar, onion, garlic. Also says natural flavors, incl hickory. Hard to find spices that are something that makes your taste buds trick into the flavors, while they are not natural. Modified in a food lab to trick the tongue. I have used 2 other brands of coffee rub that have good flavor. However, when compared to this low sodium spice mix, this one is better for the health. Due to the lack of MSG or high salt content, I can see why some would call it blah! Not the case if used the right way with a good meat match. With any RUB (which this is), it means prepare your meat 2 days before cooking as THIS IS A RUB. For example, Chicken: Wash, dry, small layer of light olive or grape seed oil. Now be generous with a layer of this Cowboy Rub. I use parchment paper when prep meat. Then enclose meat into parchment. Followed with complete wrap of wide saran wrap, completely enclosing the parchment. Then into fridge for 2 days. Rub will turn to liquid and meat will absorb. Then when time to grill, dutch oven or smoke, light additional layer of Cowboy and let meat come to room temp before cooking. Remember that this is a RUB NOT A SPICE. Spice you sprinkle on and cook. Rubs are what they say they are, a RUB. Follow these RUB instructions, then grill your Chicken, Beef or Pork on High to develop a crust. Once you have that, lower the heat and cook LOW AND SLOW, just like it says on front of bottle. Then you will appreciate the full flavor of this rub. I do alot of stovetop dutch oven chicken with rubs and I also smoke meat on weekends. Low and Slow on my pellet grill. If this passed my pinky test, it is a good rub! Cannot wait to try it on an all day smoked Tri-Tip!
    108 people found this helpful
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  • Reviewed in the United States on December 17, 2024
    Size: 27.25 Ounce (Pack of 1)Verified Purchase
    the flavor is great on steak and chicken, haven't tried on seafood. But it can get a little cakey when rubbing down the protein. Still will purchase again because the flavor is really good
  • Reviewed in the United States on December 25, 2024
    Size: 27.25 Ounce (Pack of 1)Verified Purchase
    It was great on my smoked brisket. Mustard as a binder, 225 degrees for 6 hours on my Ninja Woodfire Grill then in a cooler for 3 hours. Fall apart brisket and good flavor.
    One person found this helpful
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  • Reviewed in the United States on April 29, 2025
    Size: 27.25 Ounce (Pack of 1)Verified Purchase
    Husband likes this rub for ribs.
  • Reviewed in the United States on October 6, 2024
    Size: 27.25 Ounce (Pack of 1)Verified Purchase
    I bought this because my sister always loved cattleman's sauces. Believe me the rub is spot on. Spice is just right. A little heat. Not too hot but very tasty. One tip. Add a little bit to the top of the finish dish. Definitely puts the right kick
    One person found this helpful
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  • Reviewed in the United States on July 5, 2024
    Size: 27.25 Ounce (Pack of 1)Verified Purchase
    Decent rub, not the best but ok. I paid 15 not too long ago, now it's 37? That's insane for this rub. My favorite is McCormick apple wood it is much better we use that on anything that doesn't get Montreal steak.
    One person found this helpful
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  • Reviewed in the United States on August 26, 2024
    Size: 27.25 Ounce (Pack of 1)Verified Purchase
    We use this for smoking both brisket and pork butt. Easy to use and worth every penny. ‘Paint’ meat with mustard and rub the cowboy rub on. We have never used one as good as this one.
    One person found this helpful
    Report

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