Cision Alternatives & Reviews


Cision Database helps public relations firms and PR departments find print and online publishers to pitch stories. Users can access contacts by department and reach the right writer or editor for their stories.
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Web (10)
Browser (6)
Android (5)
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Filter Features
Post Scheduling (2)
API Access
Activity Dashboard
Add Meta Data
Analytics Integrations
Approval Process Control
Approval Workflow
Automated Publishing
Automated Reporting
Automatic Notifications
Automatic Reminders
Backlink Monitoring
Calendar Management
Calendar Templates
Call Tracking Metrics
Client Dashboard
Client Reports
Collaboration Tools
Collaborative Workspace
Comment Posting
Commenting On Reports
Create Landing Pages
Cross-platform Publishing
Custom Branded Dashboard
Custom Branded Reports
Custom Mobile App
Custom URL
Data Filtering
Database Access
Email Integration
Email Notifications
Email Templates
Employee Advocacy
Engagement Monitoring
Facebook Insights
Full Conversation Threads
History Of Conversations
Identify Trending Topics
Metrics Collection
Multi-user Collaboration
Multiple User Accounts
Optimize Delivery
PPC Analytics
Post Analytics
Post Idea Management
Post Ideas
Post Optimization Tips
Post Preview Mode
Post Queue
Posts Scheduling
Press Contact List
Progress Tracking
Publishing Calendar
Real Time Updates
Reply Posting
SEO Auditing
SEO Rank Tracking
Scheduled Emails
Scheduled Reporting
Slack Integration
Social Analytics
Social Analytics Reports
Social Media Integration
Social Media Metrics
Social Media Scheduling
Social Media Workflow
Task Assignment
Team Performance Reports

Pros of Cision

Cision Database is a good starting point for building media-contact lists, and its results include contacts from large media outlets, local papers and active blogs.
The title's database contains millions of media contacts.
Contact lists can be exported to Excel.
Mega-users report good return-on-investment from their Cision Database expenditures.
Information provided by Cision Database includes contacts' preferred story-pitch methods.
Cision Database will monitor online news articles for search terms the user submits.

Cons of Cision

Users have complained about Cision Database's capability limitations.
Currently, this software is only available as an online tool, and that fact makes mobile users inefficient.
Some of the contacts provided by Cision Database are people who left their media companies more than two years prior.
One Cision Database license can cost more than an employee's annual salary.
Searches in Cision Database can be cumbersome.
This title's interface feels clunky to some users.

Cision Icon Features of Cision

An extensive media-contact database
Contact information from top-tier, regional and non-traditional publications
Leading influencers' pitch preferences
Editorial calendars
Premium insights gathered by the company's global-media research team
Similar-contact recommendations
Influencer rankings
A source-request database

Cision Reviews

by grex about Cision on March 21, 2018:
This tool gives users deep-dive information regarding press contacts. Each day, its makers update 20,000 records. The product's essentially constant data updates likely explain its enterprise-level pricing. Cision does not publish pricing for its products, but Cision Database clients report paying five-figures for one-year access.

Users have also made conflicting online comments about the product's interface. Some report loving its speed, but others call it clunky.

Ultimately, the decision about whether to invest in a Cision Database license likely depends upon a given company's PR budget. Deep-pocketed departments promoting brands with multi-niche reach that pitch multiple stories daily will achieve better returns on their licensing fees than outfits where less money and time are budgeted for public relations.
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Review Summary
Cision has currently been reviewed with 1 opinions.

In total, that's a combined rating of 5.00 out of 5 stars.

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